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Why do you need a website?
A website serves as a central online destination for your whole brand. One thing you should know is that without a website (or with one that is poorly designed or that lacks compelling content), your online image will stretch as far as Yelp reviews and Instagram. That might not give potential customers enough information for them to pick up the phone, especially if a competitor is dominating local search results for home remodeling and has a website that projects a compelling, trustworthy image.
The money spent on online advertising to drive prospective clients to a website is much more manageable and trackable than money spent on traditional advertising like newspaper ads, flyers and phone book listings. Online ads and listings, SEO and web content are in a unique category of advertising.